Create Your Signature Course gives you the tools you need to change more lives + grow your business with a group program.

 
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What if you could:

  • Package your expertise into a learning-based revenue stream?

  • Serve more clients by offering a group program to ideal clients with smaller budgets?

  • Uncover hidden content in your business to include in your program?

  • Reclaim your time by serving multiple clients at once, creating a community of learners?

  • Scale your solo-business in a way that reflects your true genius without growing a team?

  • Host a profitable pilot program in less than six weeks?

  • Measure learner outcomes and transform them into powerful marketing messages?

You’ve thought of creating a course, but quickly get overwhelmed.

There’s a lot of noise in the market about creating online courses. In the midst of our new work-from-home world, consultants and coaches are being asked to facilitate programs online.

Maybe, you know it’s the right time to transform your in-person workshop to an online program, but how? You’re not willing to sacrifice the impressive results bring referrals into your successful practice.

But all the talk about marketing funnels and teaching platforms is confusing. You don’t know where to start. And even if you do, you quickly give up to go serve the individual client work that’s due at the end of the week.

But what if you quickly and easily package your genius into a simple curriculum? One that’s priced just right for handful of clients you had to turn away last month because their budgets were slim. You’d make more than just another dollar. You’d make a difference.


I’m Jeannie Sullivan, and I built Create Your Signature Course for experts just like you.

I’ve spent my career designing online learning solutions for Fortune 100 companies to to train their employees.

When I left corporate to become a business coach, I saw my fellow coaches and consultants overworked and exhausted. They wanted to offer online programs, but didn’t know how.

That’s when I started sharing my own genius in a group format.

Now, I teach coaches and consultants how to build signature courses, so they can extend their impact, reclaim their time, and finally scale their businesses.

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Create Your Signature Course will guide you through scaling your business with a profitable online program that gets results.

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This isn’t your typical “create an online course” course.

Your work style impacts your business. Most experts don’t enjoy creating endless lessons, slide decks, videos, and worksheets. Many of them prefer to teach live audiences, whether online or in-person. In Create Your Signature Course, I’ll help you streamline the production process and host a profitable pilot within just six weeks of starting the program.

We’ll be covering topics like:

  • What teaching style suits you

  • How to create a learning-based business plan

  • Distilling your genius to the bare essentials

  • Content organization techniques

  • How to teach your learners anything

  • How to build accountability into your curriculum

  • Implementing templates that brand your learning experience

  • … and then some!

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I had a goal of completing the coaching workshop that’s been floating around in my head—Jeannie taught me how to develop those ideas into a workshop where my participants will better learn!
— Kristen Joy-Cochran, Coach + Past Participant

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Your learners are purchasing your course for one reason: they want you to deliver on your promise of transformation.

  • Create Your Learning-Based Business Plan, so that you set a revenue goal that supports your desired business growth.

  • Design Your Course Canvas, to get clear on who your ideal learner is, and figure out the experience you want to cultivate for them.

  • Determine Your Course Creation Style, so that you can build a course you’ll love to teach.


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If you’re experiencing self-doubt or asking questions like, “Am I really qualified to build a course?” this module is for you. I’ll lead you back to the mind of the beginner to find clarity and confidence.

  • Map Out Your Signature Process to take your learners directly to the transformation you’ve promised them allowing you to sell with confidence

  • Distill Your Genius to the Bare Essentials by remembering what it was like to know nothing at all about your course topic.

  • Find the Perfect Activity for each topic on your course to keep your learners engaged every step of the way.


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Time to talk teaching: from igniting genuine curiosity to consistently engaging learners, you’ll walk away from this module a simple plan to package your content.

  • Organize Your Content into a streamlined lessons and modules that include activities and accountability.

  • Create Compelling Learning Sequences to inspire your participants into action based on the information you’ve taught them and integrate multiple adult learning styles.

  • Leverage Learning Blueprints with specific worksheet templates and streamlined presentation tools that will keep you focused and productive.


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What’s more important than sharing information with your learners? Leading them through the transformation you promised in the sales process.

  • Find New Sources of Inspiration by finding a successful online teacher that you respect and admire.

  • Shorten the Learning CURVE to catapult your learners into transformation with five simple steps to inspire change.

  • Collect Measurable Results on the effectiveness of your course by implementing an evaluation feedback process for even your very first participants.


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People don’t always remember what you say or do, but they remember how you made them feel. In this module, you’ll learn how to cultivate a learning experience that’s a reflection of you and your brand.

  • Dive Into the Learning-Based Revenue Roadmap to understand exactly how to create a seamless learning experience that exceeds expectations (and increases sales).

  • Make a Great First Impression on your future learners by offering a practical solution to a real problem they are facing.

  • Simplify Content Delivery, with a set of tools and templates that make teaching, learning, and accountability easy in an online world.


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I’ve learned how to extend an invitation authentically and truthfully. In this module, I’ll show you how to fill up your program without ever feeling “salesy.”

  • Connect With Your Why to put aside your preconceived notions about marketing and focus on the positive impact for your future learners.

  • Create an Irresistible Offer that guarantees a transformation you can confidently deliver with your well-designed training program.

  • Inspire an Investment with an authentic email sequence that invites your future learners into a connected community of learning and logically maps out their return on investment.


PLUS, you’ll get access to all of these resources…

  • 6 interactive, video training modules: Follow along with your workbook and pause as you take action along the way.

  • 6 workbooks to guide you step-by-step to pilot your course before the end of this program and generate profits right away

  • More than 100 pages of actionable takeaway PDFs ready for you to print out and mark up with your insights and ideas

  • Access to our private community, so you can connect with other curriculum creator and get instant feedback

And, you’ll get access to these exclusive bonuses:

  • Live, online coaching sessions each week during the program and as an alumni

  • A swipe file for an email sequence to fill your course with eager students when you’re ready

  • Another swipe file for a Facebook Ad to fill your online community with ideal learners as you’re finalizing your content


Working with Jeannie, I realized that workshops are really to key to my marketing plan. The revenue opportunities are incredible and the effort is minimal. The group interaction with the other members of the course also confirmed my strong belief in capitalizing on group interaction for future connections.
— Michelle Holjes, Coach + Past Participant
Jeannie gave me the tools, examples, and personal experience in applying the framework and process to my own topic. She provided valuable insight that I was able to incorporate, and encouraged me, broadened my vision, helped me focus in in some areas, and spurred me on in new ideas. I can definitely say I accomplished my goal to create a workshop! I also gained new awareness and measuring tools to gauge how effective the workshop was.
— Dawn Winson, Coach + Past Participant