When your business is built on who you are, there is no competition.


I learned that a long time ago—
which is partially why coaching became my passion.

You see, we live in an era where replication and restlessness is constantly muddling the mission of our work … everyone wants to be the next so-and-so, right?  I believe you need to be the next YOU. It’s time we get brave, be ourselves, and build our businesses sustain-ably.

The truth is we’ve gotten very good at assessing our need for certain kinds of help.  We hire nannies. We see doctors. We have housekeepers, mechanics and even the yard men who ensure our sprinklers are set appropriately to the season. But, when it comes to creating our lives and our businesses, many of us find it necessary to trial-and-error our way through it, never thinking about how a coach could bring clarity, perspective and momentum.

I found my niche in the world when I decided to bring all of myself to my work. When I left the corporate world in 2010 to go out on my own, I had no idea that 8 years later I'd find myself serving on the leadership team for a tech company in Portland, OR while managing communications for a local non-profit, growing my coaching practice, and continuing to raise a family here in Columbia, SC.

Though I find myself with too many balls in the air from time to time, there's not a single one that doesn't allow me the opportunity to add more money, meaning and self-expression to my life. My days have a rhythm that suits me, and I have time to spend cross-training my creativity and spending time outdoors.

Don't tell anyone, but most days I feel like the luckiest person I know. And, I want you to feel that way too, which is the foundation of my model: Luminary Hustle - for anyone ready to design a life and business that truly lights them up!

Jeannie, I need you in my life (and business!)—How can I work with you?

I’m so glad you asked. Click over to my services page to see how we can work together to move your business in the right direction.


When I’m not coaching you can find me …

  • Baking something with chocolate in it 
  • Hanging out with my two teenage sons, Sully and Rollins
  • Journaling into the wee hours of the morning
  • Playing fetch with my labradoodle puppy, Poe
  • Curled up with a good book that I'm hoping will change my life
  • Paddle boarding on Lake Murray in the late afternoon
  • Heading out to catch a Barre3 class

Favorite Quotes

"When you get, give. When you learn, teach." - Maya Angelou

"Change is the result of all true learning." - Leo Buscaglia



Inspiring others to accomplish what may seem impossible.

Seeing a silver lining, even in the thunderstorm.


What I'm learning 

The Enneagram and how to write a short story


Greatest Teachers

My two sons, Sully and Rollins, have taught me about fun, love, grace, hard work and being myself.


One Word




Ideation, Strategic, Intellection, Maximizer, Activator


Because of coaching, I’m more confident about trusting my intuition. In general, I’ve made some bolder, ‘riskier’ decisions because I’ve increased the confidence I have in myself and my abilities. Jeannie helps me gain a better understanding of my own core competencies and work style.
— Helen Johnson | Owner, HLJCreative.com

How can I serve you?


"I need help establishing a learning program so that I can share my knowledge (and scale my offerings a bit for a little more white space.)"

The Course Retreat→


"I need one-on-one coaching to help me get clear on what I’m doing (or what I need to be doing), why I’m doing it, and how to move forward."

One-on-One Coaching→

Official Bio

Jeannie Sullivan is an entrepreneur, strategist, and coach whose expertise in learning, passion for adventure, and endless optimism inspires clients and classrooms with a sense of possibility. Jeannie believes that there is a learner and a teacher in all of us if we are willing to leverage our genuine interests and unique strengths. 

In 2010, Jeannie launched her consulting practice in Columbia, South Carolina where she lives with her two teenage sons.  Her corporate client list includes Wells Fargo, Apple, Coca-Cola Bottling Company Consolidated, Genentech, AmerisourceBergen, Southeastern Freight Lines and more.

Jeannie is the Director of Learning Strategy for a BlueVolt, a learning technologies company based in Portland, Oregon. She also serves in the role of Visionary at DOWNTOWN CHURCH in Columbia, SC.