MVP-01.jpg

MVP is a four-week online program designed to guide you from "lofty business idea" to your first product or service offering - otherwise know as your minimum viable product (MVP).

In just four weeks, you can either still be dreaming about a business you'll never start or you could be bringing in cash from your first sale by completing MVP.

JS-LightBlue.jpg
 

THE
MISSION

 
 

In just four weeks, we'll work together to:

  • Structure your business around your strengths, your interests, and the change you want to create for your customers.
  • Identify at least five different ways to launch your business idea.
  • Break free from the “money is a dirty word” trap that most of us encounter when we try to match what we love to do with a business.
  • Identify your own resistance to creating your MVP and define a strategy to work through the resistance when it shows up (as it always does).
  • Identify the best online or physical location for your business.
  • Create a landing page to advertise your first product or service offering.
  • Choose the best revenue model for launching your minimum viable product.
  • Decide on a pricing model by running the numbers and set financial goals for your business.
  • Create an action plan for 90 days to continue growing your business.
  • Create your online presence using free, professional tools.
 
 
I tried to start my own consultancy in 2010 and had floundered since that time. Since completing the program, I feel a renewed sense of confidence and excitement, like I can really make this work.
— Jennifer Jensen | ConsultWithJennifer.com
Jennifer Jensen Crop.jpg
 
JS-Gray.jpg
 
MVP week 1 icon white square.jpg

During the first week, we’ll focus on helping you identify a structure for your business.

Here’s what we’ll accomplish in Week 1:

  • Identify at least potential structures for building a business you actually enjoy working within

  • Brainstorm at least five different business models that would support the idea you want to bring to the world
  • Learn how to trust yourself to identify the one that will be most enjoyable and profitable for you (and your customers)
  • Create a vision of your business, exploring the impact of the service or product on your own life and the lives of your customers

MVP week 2 icon white square.jpg

It's time to explore models to find the one that fits your business best. One that allows you to provide a service that fulfills you, reach clients who need what you're offering, and make money doing it!

Here’s what we’ll accomplish in Week 2:

  • Break free from the “money is a dirty word” trap that stops us when we try to match our strengths to business

  • Choose from one of three different types of business models that best meets  your goals
  • Discuss the basics pricing models and fees for services
  • Identify your own resistance to creating your business and define a strategy to create in spite of it
  • Enhance the vision of your business and your minimum viable product
 
 
I knew after my first meeting with Jeannie, that she would be helpful for me and my business’ growth. Thanks to this program, I have the ability to see more clearly where I want my business to go. Jeannie was encouraging, supportive, and helped me enormously. I’ve met so many business goals, but I know there is so much more yet to come.
— Courtney Rohan | Yoga Instructor
Courtney Rohan Headshot.jpg
 
JS-Gray.jpg

Is MVP right for you?

 

Some of us were born entrepreneurs while others of us found our way to an entrepreneurial vision only after living a little and learning a lot (or vice versa). You’ll know that this program is for you if you find yourself:

  • Wishing for more meaningful or fulfilling work
  • Longing to give back to those who are now walking in the shoes you used to wear – survivors of all types of experiences often find themselves here
  • Talking yourself out of business ideas because “that would never work”
  • Believing in your business idea, but struggle to find the support and enthusiasm from your well-meaning, but risk-averse family and friends
  •  Daydreaming about owning your own business one day
  • Thirsting for ways to re-imagine your existing business into a more fulfilling one
JS-LightBlue.jpg
 
MVP week 3 icon white square.jpg

One of the biggest points of resistance to launching your business is going public. But here the deal, you’ll never have a single customer if you don’t let them know you exist. The good news is that you are in this program with lots of other people just like you – harnessing their courage to take the next step. 

Here’s what we’ll accomplish in week 3:

  • Brainstorm the places (physical or online) where your potential customers hang out and make a plan be there

  • Find out why blogging is not a selfish or self-serving thing to do as a business owner
  • Discuss the difference between marketing and relationship building
  • Learn about three easy, breezy ways to create an online presence today
  • Create a marketing piece or sales page to represent your minimum viable product

MVP week 4 icon white square.jpg

Week four is all about setting your financial goals – and feeling great about it! This week we're talking about options for revenue streams, how to price your services, how to leverage workshops as a way to let others know about your business (and gain clients). By the end of this session, you’ll have a realistic plan for bringing home the bacon.

Here’s what we’ll accomplish in week 4:

  • Learn about the different types of revenue streams available for your business model

  • Identify which types of revenue streams are ideal for your business
  • Look for the most accessible means to revenue right now (which may be different from your ideal)
  • Explore pricing models and run the numbers
  • Set your financial goals for your business and minimum viable product launch
 

Coaching +
Community

 

The cost of the program is $295 and includes:

  • Four hours of live group coaching on entrepreneurial business strategy
  • Lifetime access to live session video and audio recordings
  • MVP Toolkit that includes guidance on business models, revenue streams, pricing strategies, and marketing plans.
  • Customized 90-day action plan to continue growing your business
  • Access to a private online community with access to pop-up coaching sessions and live Q+A on business strategy
  • Participation in the an online Open Market to launch your MVP and create fans
JS-LightBlue.jpg
 
jsheadshot17.jpg

About Jeannie

Jeannie is an entrepreneur, strategist, and coach whose expertise in learning, passion for adventure, and endless optimism inspires clients and classrooms with a sense of possibility. Jeannie believes that there is a learner and a teacher in all of us if we are willing to distill our genius for the sake of transformation.

In 2010, Jeannie left her corporate gig to launch a coaching and consulting practice in Columbia, South Carolina where she lives with her two teenage sons and labradoodle. Her corporate clients include a long list of Fortune 500 companies, as well as creative entrepreneurs, fellow coaches, and professional consultants.