How might your life be different if you could…
Package your expertise into a learning-based revenue stream
Serve more clients by offering a group program perfect for smaller budgets
Uncover hidden content in your business to include in your program
Reclaim your time by serving multiple clients at once, creating a community of learners
Scale your solo-business in a way that reflects your true genius without growing a team
Host a profitable pilot program in less than six weeks
Measure learner outcomes and transform them into powerful marketing messages
Are you looking for information or transformation?
There’s a lot of noise about creating online courses. Marketing funnels. Teaching platforms. Free webinars. Email sequences. There’s so much information out there that it’s easy to feel left behind.
But, all the talk about marketing funnels and teaching platforms is confusing. You don’t know where to start. And even if you do, you quickly give up to go serve the individual client work that’s due at the end of the week.
What if you could quickly and easily transform your genius into a simple curriculum? One that’s priced just right to scale your business now, without a funnel or teaching platform. One that gets proven results and boosts your reputation as a luminary in your field.
You’d make more than a few extra dollars. You’d make a real difference.
A Roadmap for Learning-Based Revenue
Design Your Course
Together we'll define your course topic, sketch out your signature process, and design a curriculum that delivers on your promise.
Facilitate a Pilot
You'll bring together a small group of paying learners, facilitate your course, record your content, and get testimonials.
Package + Polish
You've proven your design and earned revenue from your course. Now we'll launch a sales process to fill your program.
I’m Jeannie Sullivan, and I built Create Your Signature Course for experts just like you.
I’ve spent my career designing online learning solutions for Fortune 100 companies to to train their employees.
When I left corporate to become a business coach, I saw my fellow coaches overworked and exhausted. They wanted to offer online programs, but didn’t know how.
That’s when I started sharing my own genius in a group format.
Now, I teach coaches and consultants how to build signature courses, so they can extend their impact, reclaim their time, and finally scale their businesses.
What will you learn in Create Your Signature Course?
Your learners are purchasing your course for one reason: they want you to deliver on your promise of transformation.
Create Your Learning-Based Business Plan, so that you set a revenue goal that supports your desired business growth.
Design Your Course Canvas, to get clear on who your ideal learner is, and figure out the experience you want to cultivate for them.
Determine Your Course Creation Style, so that you can build a course you’ll love to teach.
If you’re experiencing self-doubt or asking questions like, “Am I really qualified to build a course?” this module is for you. I’ll lead you back to the mind of the beginner to find clarity and confidence.
Map Out Your Signature Process to take your learners directly to the transformation you’ve promised them allowing you to sell with confidence
Distill Your Genius to the Bare Essentials by remembering what it was like to know nothing at all about your course topic.
Find the Perfect Activity for each topic on your course to keep your learners engaged every step of the way.
Time to talk teaching: from igniting genuine curiosity to consistently engaging learners, you’ll walk away from this module a simple plan to package your content.
Organize Your Content into a streamlined lessons and modules that include activities and accountability.
Create Compelling Learning Sequences to inspire your participants into action based on the information you’ve taught them and integrate multiple adult learning styles.
Leverage Learning Blueprints with specific worksheet templates and streamlined presentation tools that will keep you focused and productive.
What’s more important than sharing information with your learners? Leading them through the transformation you promised in the sales process.
Find New Sources of Inspiration by finding a successful online teacher that you respect and admire.
Shorten the Learning CURVE to catapult your learners into transformation with five simple steps to inspire change.
Collect Measurable Results on the effectiveness of your course by implementing an evaluation feedback process for even your very first participants.
People don’t always remember what you say or do, but they remember how you made them feel. In this module, you’ll learn how to cultivate a learning experience that’s a reflection of you and your brand.
Dive Into the Learning-Based Revenue Roadmap to understand exactly how to create a seamless learning experience that exceeds expectations (and increases sales).
Make a Great First Impression on your future learners by offering a practical solution to a real problem they are facing.
Simplify Content Delivery, with a set of tools and templates that make teaching, learning, and accountability easy in an online world.
I’ve learned how to extend an invitation authentically and truthfully. In this module, I’ll show you how to fill up your program without ever feeling “salesy.”
Connect With Your Why to put aside your preconceived notions about marketing and focus on the positive impact for your future learners.
Create an Irresistible Offer that guarantees a transformation you can confidently deliver with your well-designed training program.
Inspire an Investment with an authentic email sequence that invites your future learners into a connected community of learning and logically maps out their return on investment.
What Makes This Program Different?
Your work style impacts your business. Most experts don’t enjoy creating endless lessons, slide decks, videos, and worksheets. Many of them prefer to teach live audiences, whether online or in-person.
In Create Your Signature Course, I’ll help you streamline the production process and host a profitable pilot within just six weeks of starting the program.
Fast track your progress + your profits:
Create your course foundation.
Map out your content.
Engage your learners.
Design activities that transform learners.
Provide a signature experience.
Launch your intentional marketing.
“Working with Jeannie, I realized that workshops are really to key to my marketing plan. The revenue opportunities are incredible and the effort is minimal. The group interaction with the other members of the course also confirmed my strong belief in capitalizing on group interaction for future connections.”
“Jeannie gave me the tools, examples, and personal experience in applying the framework and process to my own topic. She provided valuable insight that I was able to incorporate, and encouraged me, broadened my vision, helped me focus in in some areas, and spurred me on in new ideas. I can definitely say I accomplished my goal to create a workshop! I also gained new awareness and measuring tools to gauge how effective the workshop was.”
Create Your Signature Course includes:
Six interactive, video training modules so you can follow along with your workbook and pause as you take action along the way
Six workbooks to guide you step-by-step to pilot your course before the end of this program and generate profits right away
Ongoing email support, so you can get answers to your questions and encouragement for your big ideas!
Bonuses
How to break free from the 1:1 client trap, an ebook exclusive that I share with my private Design Retreat clients.
Bonus training on the course creator’s technology toolkit so that you can have the right tools for every step of your course creation journey.
A course launch checklist to make sure you're ready to provide a seamless registration experience.
Luminaries I’ve Loved Working With
Kaitlin Holland, creator of The Planner’s Retreat
“Going into our sessions, I thought the only way to create a course was to spend hours behind a computer, writing scripts, memorizing talks, and creating worksheets.
Jeannie gave me the freedom to create in a way that was different than what I saw everyone else doing, but was fun and easy for me! Instead of getting lost in the details of writing, I verbally created a course, had the notes transcribed, and voila!
My course was created. It was exciting, authentic to who I am, and so doable. Working with Jeannie opened my eyes and I am so grateful for her guidance and expertise!”
Christina Ambubuyog, creator of Ignite Your Intuition
“Now that I have worked with Jeannie and participated in her priceless program, I have truly learned important tools and techniques to help me design transformative, sophisticated and professional workshops.
I can now say that the ideas I had swimming in my head have been implemented with her format that is step by step and easy to follow and I've got a fantastic workshop I feel confident and proud to teach.
Plus the ongoing and warm-hearted support of Jeannie and her enthusiasm aided in my growth and learning tremendously.”
Jessica Rourke, creator of Engage: A Business Blueprint for Wedding Planners
“I was pregnant with my first daughter and freaking out that I wouldn't be able to balance business and motherhood!
My signature program, Engage, helps aspiring wedding planners launch their businesses and supports my business with passive revenue giving me more time to spend with my kiddos.
If I didn’t have Jeannie, I would’ve been completely overwhelmed, especially all the technology that was needed to get everything up and running. It was a lot, so I'm so glad I had Jeannie!”
Risk-Free Happiness Policy
Buyer’s remorse keeps you up at night? No worries! It’s done the same for me, and I don’t want that for you.
Enjoy my 14-day, risk-free happiness policy, because if you’re not happy, I’m not happy. If you dig into the program within the first 14 days, and feel like there’s no way you can apply these systems to your business, I’ll buy the program back from you. Click here to read full details!
Are You a Good Fit?
You’re coach, consultant, or solo-business owner who has a schedule full of clients you enjoy. But, you need to be able to scale your genius quickly, so you expand your impact and increase your revenue.
You’ve created an in-person workshop or training class that you’d like to take online for the first time. You know what works in the classroom, but now you’re ready to transition that experience to an online class or group program without losing effectiveness.
You’ve created an online course, but completion rates and participant engagement are lagging. It’s time to add some additional accountability, interaction, and fun into your program.
A Little More About Me…
Hi, I’m Jeannie!
Hi! I’m Jeannie, a course designer and business coach. I worked for years designing training for big businesses like Wells Fargo and Microsoft.
And now? I help coaches + consultants scale their businesses with online courses and group programs.
For the last ten years, I’ve run a successful consulting practice while raising two kids and juggling life. I’m head-over-heels for what I do and love helping professionals monetize their unique zone of genius.
Let’s get your genius out in the world with a packaged, repeatable, and systematic curriculum, so you can extend your impact, reclaim your time, and exceed your revenue goals.
Frequently Asked Questions
Do I really have time for this?
Let me guess: you’re surrounded by client file folders and your computer desktop is littered in screenshots—while your coffee mug is cold: I get the constant shuffle of 1-on-1 work, and that’s exactly why I want you to consider this program to help you scale what you do. If you can commit to giving me just six weeks of your time, I’ll help you package what you know and do into a sustainable system.
Can I start anytime?
Yes! You can start anytime and jump right into the self-directed components of the program. I’ll offer live group coaching calls, co-working session, and open office hours exclusively for course participants throughout the month.
Is this just for course creators?
While you’ll hear some language pop up during the 6 modules about “courses,” know this: we’ve had scores of retreat leaders, workshop creators, live event trainers, and group coaches come through the program over the years in addition to online course creators, and they’ve see big changes as well. The goal here? We’ll figure out how to create a learning experience in a way that BEST serves your facilitation and creation style. If that’s an online training program or course? Great! If it’s a small, in-person or virtual retreat? Sounds great, too!
How long do I get access?
You’ll have access for as long as I’m running the program. It’s all yours once you’re inside, and you can pull up the replays and lessons whenever you need a boost or a refresh—and when you’re ready, use them to create a new course or group program. You can follow my 6-week plan or move a bit slower if that’s what you need.
Do you offer refunds?
I have a super tight return policy—but it’s only because I want to make sure I’m attracting dedicated professionals committed to finishing their courses. I have worked so hard to make this program serve you right where you are, but I certainly understand the fear in buying something you can’t fully experience before purchase. As such, by purchasing, you’re agreeing to my 7-day happiness guarantee: if you complete the first module of the course and aren’t satisfied, I’m happy to buy the course back from you.
I have more questions, how can I get in touch?
I would love to chat with you, and make sure this is the right fit! Email me with questions!